6 Reasons Why All Feedback is Important

No matter where you are or what you are doing, you will most likely receive some feedback. Whether it’s direct, nonverbal, positive or negative, feedback is a good thing! Here are 6 reasons why any and all feedback is important:

  1. The best way to measure overall satisfaction

If there was no way for others to provide their input, you would never know if they were satisfied with your performance. Companies always want their clients to be satisfied with their performance so that they continue to come back for other projects. If the client was unsatisfied and had no way to communicate that, you wouldn’t have a chance to resolve issues and/or redeem yourself.

  1. Provides insight on what can be changed

No matter how well done, every project or presentation can be improved upon. Feedback allows you to see what can be changed so that your performance can be taken to the next level.

  1. Boosts motivation and confidence

Feedback does not always have to point out what could be better. It can also provide insight into things that are working perfectly. Positive feedback often shows what you are excelling at and when it is pointed out to you, it motivates you to continue with what you are doing and makes you feel like you can accomplish other projects with the same confidence.

  1. Shows strengths and weaknesses

Your strengths and weaknesses are something that you should always be aware of. When you know what you do well and what you can improve upon, then you can be more cognizant of your ability. When you’re starting a new project, taking your strengths and weaknesses into account should help you stay focused. It can also help you determine whether you need to bring someone new on board who can fill certain voids.

  1. Shows that you value other people’s opinions

When you ask for feedback, it shows that you value the opinion of others. It shows that you are trying to improve your skills to become better. People generally respond well to being asked to give feedback because they feel like their opinion matters.

  1. Improves your overall skills

By accepting feedback and not dismissing it, you open yourself to improvement. When people provide feedback, use it as an opportunity to listen and grow.

Can you think of other reasons why feedback is important? Tell us in the comments below!

What Makes a Brand Influential

We come across thousands of brands every day. Our daily lives have become so saturated with them that it is impossible for individual brands to get noticed. Every brand wants to stand out and be influential among consumers, but only a few have ever been able to achieve this. So what does it take to make a brand influential?

  • Trust: Your audience has to be able to trust you. If your brand breaks promises or lies to consumers, no one will be willing to come back for more. Eventually, everyone will stop listening to what you have to say.
  • Engagement: You must actively engage with your consumers and allow them to actively participate. Make a name for yourself by getting your audience to participate in something they wouldn’t normally do.
  • Storytelling: Tell a story that catches people’s attention. Show that you have something different to say and they will be more willing to listen. Coca-Cola, for example, has always shared stories about spreading happiness along with promoting togetherness, which has made people want to listen. With so many brands spreading negativity by putting down their competition, Coca-Cola’s positive storytelling approach causes their audience to pay attention to what they have to say.
  • Leading the Pack: Make the people see that you are ahead of your time and give them something to watch. You can’t do what every other brand does and expect different results. Think outside the box and look toward the future.
  • Relevance: Don’t find something that works for you and continue to just do that. People will get bored and stop listening. You need to stay up to date and continue to change so people will wonder what you’ll do next.
  • Presence: Consumers will never know who you are unless you create a strong presence for yourself. You can’t be heard if you aren’t seen. Be present across all different platforms so your brand becomes easily recognizable.
  • Interaction: Create contests, get opinions and answer questions for your followers. Make them feel as if they are a part of your team and they will listen to what you have to say.

Do you have any other ideas on what makes a brand influential? Tell us in the comments below!