PPG IDEASCAPES BROCHURE
Y-M wrote this brochure introducing PPG IdeaScapes, a branding initiative that positioned PPG as a single-source provider of sustainable glass, coatings and paints to the architectural and construction communities.

PPG IDEASCAPES CASE STUDIES
Y-M regularly researches and writes case studies about notable buildings constructed with PPG glass, coatings and paint.  In addition to being posted to the PPG IdeaScapes web site, many have been parlayed into feature articles in targeted trade magazines.
ECOLOGICAL BUILDING SOLUTIONS
“It’s Just Our Nature,” is a themeconceived by Y-M to help PPG market a specific collection of environmentally sustainable glass, coatings and paints that help architects earn green certification for their projects.
COMPANY NEWS AND PROMOTIONS
Weekly, monthly and sometimes daily new product releases, technical articles, case studies and industry position papers are critical to promoting PPG products and technical expertise. Y-M researches and writes these pieces, then tracks media placements and provides regular performance reports.